YT Industries was founded by Markus Flossmann in 2008 to give talented riders access to competitive dirt jump bikes. YT stands for Young Talent and reflects its founder’s approach to life: No matter the age, it is never too late to explore your hidden talent or passion and to try something new. It is never too late to LIVE UNCAGED.
To this day, YT focuses on mountain biking and offers
a wide range of products from downhill and enduro to trail bikes as a
direct-to-consumer brand. YT bikes are distinguished by their high quality for
an exceptional price. Be it Red Bull Rampage, Downhill World Championships, or
YT bikes have dominated at the most challenging events and carried world-class athletes to major titles.